Stenography is older sister of cryptography which means hiding messages as is. There can be found methods like invisible ink.
In the modern age secret messages can be hidden in files containing sounds or pictures. Messages can be hidden using several methods and on several places.
Stegano
Image
Picture
Image
Picture
Image
Picture
Vector
Sound
Zvuk
Intelligence Inside
[en]All improovments of intellect have got backround in free time.